Name: MA Hongyu
Department：Agricultural Economics and Management
Title：Associate Professor
Basic Infomation
MA Hongyu，Female，Chinese，January 1982，Lanzhou , Gansu Province，Communist Party Member，Associate Professor，Master Supervisor, One of the ten thousand excellent innovation and entrepreneurship mentors of the Ministry of Education，First batch of entrepreneurship instructor of Northwest A&F University
Admission Orientation：Agricultural Economics and Management, Rural Regional Development (Master degree); Agricultural Management (Professional Master Degree), MBA (Professional Master Degree)
Office： B-3-03, College of Economics and Management
Email：mahy0508@nwsuaf.edu.cn
Education
PhD, Labor Economics (Human Resource Management and Development) ,College of Business School , Northeast Normal University, Sep, 2013 ~ Dec, 2016
M. A., Business Management (Human Resource Management) ,College of Business School , Northeast Normal University, Sep, 2005 ~ July,2007
B. E., Educational Economics and Management, Department of Education, Northeast Normal University, Sep, 2000 ~ July,2004（The second bachelor degree）
B.E., Human Resource Management ,College of Business School , Northeast Normal University, Sep, 2000 ~ July,2004
Working Experience
Geography teacher,July 2004 ~July 2005,Ba County Middle School(The sixth Central Graduate Student Support Group of the Communist Youth League)
Teaching assistant,July 2007 ~Dec 2009，College of Economics and Management, NWAFU
Lecturer, Jan 2010 ~Dec 2016，College of Economics and Management, NWAFU
Associate Professor, Jan 2017 ~Present, College of Economics and Management, NWAFU
Research Interests
Human resource management and development, Entrepreneurial management, Rural regional development
Course Teaching
Undergraduate:《Agricultural Economics》《Organizational Behavior》《Entrepreneurial Management》
Graduate students:《Advanced Organizational Behavior》《Research Frontiers of Agricultural and Forestry Economics and Management》《Research Frontiers of Applied Economics》《Innovation and Entrepreneurship Management》
Scientific Research Achievements
1. Research Projects（Nearly five years）
[1] Research on e-commerce entrepreneurship of new farmers and inclusive economic growth in Heyang County,Major theoretical and practical research project of Philosophy and social Sciences in Shaanxi Province，Host,2022/01-2022/12
[2] Digital economy and sustainable entrepreneurship training for new farmers，Social science Publicity and Popularization Project of ,Shaanxi Province in 2022,Host,2022/01-2022/12
[3] Research on the multidimensional relative poverty governance path of farmers' entrepreneurship under the framework of sustainable livelihood, Annual project of Shaanxi Social Science Fund, Host,2020/09-2023/12
[4] Performance evaluation and influence mechanism of green entrepreneurship of new farmers Based on entrepreneurial ecosystem perspective, Humanities and Social Sciences Research Planning Project of Ministry of Education, Host,2020/07-2023/12
[5] Research on the influence mechanism and promotion mechanism of green entrepreneurship performance of new farmers in Shaanxi Province, Shaanxi Soft Science Fund, Host,2020/06-2020/06
[6] Entrepreneurial passion, entrepreneurial learning and entrepreneurial performance of the new generation of migrant workers returning home, Basic Research Project of the Central Universities, Host,2017/07-202/12
[7] Research on the effect mechanism of venture capital on the entrepreneurial behavior of the new generation of migrant workers - -A case study of Shaanxi Province, Shaanxi Soft Science Fund ,Host,2017/08-2019/8
[8] Research on the influencing factors and improvement path of entrepreneurial performance of the new generation of migrant workers，
Basic Scientific Research Operation (Doctoral research initiation fee) project of Northwest A&F University ,Host, 2017/03-2017/03
[9] Research on the entrepreneurial performance of the new generation of migrant workers in northwest China -- from the dual perspective of social capital and psychological capital, Humanities and Social Science Research Youth Project of the Ministry of Education, Host,2016/07-2019/12
[10] Research on the impact of social capital and psychological capital on the entrepreneurial behavior of the new generation of migrant workers in Shaanxi Province -- A case study of Shaanxi Province, Shaanxi Social Science Fund, Host,2016/09-2019/12
[11] Research on the relationship between social capital, psychological capital and entrepreneurial performance of the New generation of Migrant workers -- A case study of Shaanxi Province, Basic Research Project of central Universities, Host,2016/05-2019/05
2. Publish monographs and educational reform projects
[1] Agricultural Economics (Editor), Higher Education Press, 2016
[2] Modern Agricultural Economics (3rd Edition) (Editor), China Agriculture Press, 2015
[3] Planning and Management of Agricultural Parks (editor), China Agriculture Press, 2020
[4] 《Entrepreneurial Management Practice》, University-level Planning Textbook Construction Project, Host,2020-2021
[5] 《Entrepreneurship Management》, University-level Experimental Curriculum Construction Project, Host,2019
[6] 《Agricultural Economics》, The University first-class curriculum Construction Project, Host,2020-2021
[7] 《Agricultural Economics》, School Curriculum Ideological and Political Construction Project, Host,2019 - 2020
[8] Research on "broad spectrum" innovation and entrepreneurship talent training model for Agricultural and Forestry Economics and Management, Shaanxi Province Key Research Project of Teaching Reform, 2017/04-2017/04, Third participant
[9] Innovation and practice of the six-in-one collaborative education mode of "government-industry-university-research-practice-innovation" for agricultural and forestry economics and Management specialty facing rural revitalization，The first new Arts project of Ministry of Education, 2021/07,-2023/12, Second participant
3. Papers（Nearly three years）
[1] Hongyu Ma,Yongmei Zhang,Allan Butler,Pengyu Guo,David Bozward. Entrepreneurial performance of New Generation Rural Migrant Entrepreneurs in China, International Journal of Entrepreneurial Behavior & Research （SSCI，ABS 2,IF:4.412,JCR二区）,2021.12
[2] Hongyu Ma , Mengyan Chen , Xianli Xia . Social capital, psychological capital and entrepreneurial performance of the new generation of migrant workers, Scientific Research Management (CSSCI), 2020.11:193-201
[3] Zhuangdi Wang, Hongyu Ma*. Entrepreneurial environment, entrepreneurship and rural women's entrepreneurial performance, Research in Science of Science (CSSCI), 2020.05:868-876
[4] Zhuandi Wang, Hongyu Ma* , Pengyu Guo. Entrepreneurial passion, entrepreneurial learning and entrepreneurial performance of migrant workers, Southern Economics (CSSCI), 2020.05:111-126
[5] Zhuandi Wang, Xixi Wu, Hongyu Ma*. The evolution path and future trend of farmers' livelihood capital in China: A Visualization analysis based on knowledge Graph, World Agriculture (CSSCI), 2020.02:33-41
[6] Xixi Wu, Nannan Wu, Hongyu Ma* . Social capital, self-efficacy and entrepreneurial performance of migrant workers -- based on 722 questionnaires in Shaanxi Province, World Agriculture (CSSCI), 2020.01:108-117
[7] Hongyu Ma, Nannan Wu, Xixi Wu. Research situation analysis of entrepreneurship education based on knowledge graph, Higher Education Forum (Education Reform Core), 2019.07:111-124
[8] Hongyu Ma, Minjuan Zhao, Xiaohong Bai . Current status, influencing factors and demands of innovation and entrepreneurship of students in higher agriculture and forestry colleges: a case study of northwest a&f university, Innovation and entrepreneurship education , 2019,10(04):18-22.
[9] Hongyu Ma.Can Social Capital and Psychological Capital Improve the Entrepreneurial Performance of the New Generation of Migrant Workers in China?S ustainability （SSCI）, 2018,10(11)
*Represented as corresponding author
4. Honors and Rewards（Nearly five years）
[1] Second Prize Instructor of the 5th National College Students Life Science Innovation and Entrepreneurship Competition, 2020, 2021
[2] Construction and Practice of 'broad-spectrum' Innovative and Entrepreneurial Talent Training Mode for Agricultural and Forestry Economics and Management, Second prize of Shaanxi Teaching Achievements, ranking 2/5, 2019
[3] Silver Award Instructor of the 5th "Internet +" National College Students Innovation and Entrepreneurship Competition,2019
[4] Second Prize Instructor of the 9th National College Students "Innovation, Creativity and Entrepreneurship" Challenge Final, 2019
[5] Third Prize Instructor of the northern Division of the 17th National MBA Entrepreneurship Competition, 2019
[6] First Prize Instructor of Modern Agriculture Growth Group of the 7th "Innovation Youth" Shaanxi Youth Innovation and Entrepreneurship Competition,2019
[7] Special Prize of China Development Research Award, Development Research Center of The State Council, Ranked 4/6, 2019
[8] National Agricultural Economics and Management Teaching Competition for Young Teachers of 《Agricultural Economics》，First prize，
2019
[9] The Second Ideological and Political Course Competition of Northwest A&F University，Ideological and political backbone，2019
[10] Outstanding Achievement Award Project of Shaanxi Universities Humanities and Social Science Research , First prize of research report , ranking 2/6, 2017
